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Tech & gadgets UGC videos filmed by people who actually use the gear, not paid actors.

Launch a campaign for your consumer electronics, wearable, smart-home device or tech accessory and get vertical 9:16 videos from creators who know the difference between USB-C and USB-PD. From €2,000 per campaign, no subscription, price and terms set out in the commercial proposal. Our team writes the scripts and selects the creators, so you have no shoot to organize.

From €2,000 per campaign, no subscription, price and terms set out in the commercial proposal

Video examples

What does a tech UGC video look like?

Here are the formats that work best in this niche. Every video is vertical 9:16, posted by creators on their own TikTok and Instagram accounts.

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First-boot unboxing

The creator opens the retail box on camera and shows the very first setup, from peeling the screen film to the initial pairing screen.

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3-day real test

An honest before/after diary of living with the gadget for 72 hours, showing battery drain, daily-use friction and the one feature that won them over.

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Problem-then-fix hook

Opens on a relatable annoyance (tangled cables, dead phone at 3pm) and lands your product as the fix within the first three seconds.

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Pairing and setup screen-record

A talking-head over a screen recording of the companion app: pairing the device, first settings and proof that everything works, no jargon.

Illustrative previews of the formats.

Specialized creators

Tech creators, not a generalist pool.

Rather than a generalist creator, you work with profiles whose everyday world is tech. The authenticity shows on screen.

@leo.unboxed
Phones & audio gear · TikTok
@smarthome.mira
Smart-home & IoT setups · Reels
@dailydriver.sam
Wearables & fitness trackers · Reels

Illustrative profiles. Our team selects the creators for your campaign.

Use cases

Which tech brands is it for?

Tech UGC performs when the product is shown in a real situation. Here are the most common use cases.

Consumer electronics

Earbuds, chargers and cameras sell on feel and sound, so a creator demoing them in real light beats any studio render.

Companion apps

The app that pairs with the device is part of the product: a screen recording of the pairing and the first use shows that it works. For a standalone app, see our UGC for mobile apps page.

Smart-home devices

Buyers need to see the gadget working in a real kitchen or hallway, and a home setup clip answers their 'will it fit my place?' doubt.

Tech accessories

Cases, stands and cables are impulse buys, so a quick 'why I stopped using the old one' hook converts far better than specs.

How it works

Launch a tech campaign in 4 steps.

1

Brief

You describe your product. Our team gets back to you with a commercial proposal and writes the campaign scripts, following the codes of the formats that perform in your field.

2

Creators

Our team selects and accepts your tech creators.

3

Post

Creators post the videos on their own TikTok and Instagram accounts, in 9:16.

4

Review

Our team reviews every video; you can ask for changes through us.

Other categories

Explore the other creator worlds.

Need help framing your campaign? See the brands page or read Find UGC creators · How to write a UGC brief that works.

Tech FAQ

Frequently asked questions about tech UGC.

How much does a tech UGC campaign cost?

From €2,000 per campaign, no subscription, price and terms set out in the commercial proposal. Nothing is billed by an AI agent or before acceptance. For a small test of a few videos, or a budget under €2,000, a platform that sells videos one by one is a better fit.

How do you make sure the reviews feel genuine?

Creators are picked for real experience with tech, so they film in their own homes with their own phones and speak in their own words. Our team writes the scripts as a guide and reviews every video.

Which platforms and format do you deliver?

Every video is vertical 9:16, ready for TikTok and Instagram Reels. It's the native format for unboxings, pairing walkthroughs and setup clips.

What about revisions and payment?

Our team reviews every posted video and you can ask for changes through us, so each one meets your brief. Each challenge shows its pay conditions before the creator starts: pay depends on the views of the videos published on their declared accounts, beyond a cumulative views threshold. Status conditions are set out in the creator contract.

Ready to launch your tech UGC campaign?

Unlock a new acquisition channel today