HomeCategoriesPets UGC

🐾 Pets category

Pets UGC videos filmed by real owners, not actors reading a script.

Brief real pet parents to film your product in their home: automatic feeders and water fountains, aquarium kits and water conditioners, bird cages and small-pet hutches, grooming tools, calming treats and supplements. Set your budget per creator from €50 to €2000, choose 1 to 50 creators, and pay only once you approve the vertical 9:16 videos.

Budget from €50/creator · Pay on approval · No subscription

Pets campaign
I need 6 owners to film a 30-second clip showing how easy it is to set up our self-cleaning litter box, with a clear before/after and a real cat using it.
🐾 Pets🐶 Dog🍳 Cooking
Budget / creator€150
Analyze the brief
Video examples

What does a pets UGC video look like?

Here are the formats that work best in this niche. Every video is delivered in vertical 9:16, ready to publish.

▶ 9:16 · 🐾

The unboxing reaction

The owner opens the box and films their pet's real first sniff of the new automatic feeder or scratching post.

▶ 9:16 · 🐾

Day-in-the-life routine

A morning-to-night sequence showing the water fountain, the supplement in the bowl and the evening grooming session woven into normal life.

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Aquascape time-lapse

A sped-up build of a planted tank using your substrate, filter and water conditioner, ending on the finished aquarium and happy fish.

▶ 9:16 · 🐾

Problem-then-solution hook

Opens on shedding hair on the couch, then the de-shedding brush clears it in seconds with a satisfying visible result.

Illustrative previews: launching 2026, join the first brands.

Specialized creators

Pets creators, not a generalist pool.

Rather than a generalist creator, you work with profiles whose everyday world is pets. The authenticity shows on screen.

@paws.and.olive
Dog care & grooming · TikTok · ★4.9
@thereeftankdiary
Aquariums & aquascaping · Reels · ★4.8
@hoppyhollowpets
Small pets & birds · YouTube Shorts · ★4.7

Illustrative profiles. You filter by category, platform and rating, then pick your creators yourself.

Use cases

Which pets brands is it for?

Pets UGC performs when the product is shown in a real situation. Here are the most common use cases.

Aquariums & fishkeeping gear

Buyers need to see real tanks cycle and stay clear, so owner-filmed setup and maintenance clips beat any studio render.

Small pets, birds & habitats

Rabbit, hamster, guinea pig and parrot owners trust other owners showing cage size, bedding and enrichment in a real home.

Automatic feeders & fountains

Seeing a real cat or dog actually use the feeder on camera removes the doubt that stops people adding tech gadgets to cart.

Grooming tools, treats & supplements

Visible before/after on coat, teeth or calm behavior is the most convincing proof, and only a real pet can deliver it.

How it works

Launch a pets campaign in 4 steps.

1

Brief

Describe your pets product in plain text. The AI structures the campaign.

2

Choose

Select your pets creators by platform and rating.

3

Receive

The videos land in the app within a few days, in 9:16.

4

Approve

You rate, approve and pay. Nothing is charged without your go-ahead.

Other categories

Explore the 22 creator worlds.

Need help framing your campaign? See the brands page or read Find UGC creators · How to write a UGC brief that works.

Pets FAQ

Frequently asked questions about pets UGC.

How much does a pets UGC campaign cost?

You set the budget per creator, anywhere from €50 to €2000, and pick 1 to 50 creators. There is no subscription, and you only pay once you approve the videos.

Are the creators real pet owners?

Yes. Each creator has a genuine pet and a niche, from aquascaping to small-pet care, so your product is filmed in a real home with a real animal, not staged by an actor.

Which platforms and format do I get?

Every video is vertical 9:16, ready for TikTok, Instagram Reels and YouTube Shorts, so it drops straight into your feed or ads.

How do revisions and payment work?

You share a free-text brief that our AI structures into a clear script, review the results and request changes before approving. Creators are paid by bank transfer within 5 business days of your approval.

Ready to launch your pets UGC campaign?

Brief today, receive your pets videos in a few days.

The app is coming to the App Store and Google Play.