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Pets UGC videos filmed by real owners, not actors reading a script.
Brief real pet parents to film your product in their home: automatic feeders and water fountains, aquarium kits and water conditioners, bird cages and small-pet hutches, grooming tools, calming treats and supplements. Our team sends you a commercial proposal: one flat campaign package, from €2,000. We brief and pay the creators, and push for the most views your package can get.
Campaign package from €2,000 · No subscription
What does a pets UGC video look like?
Here are the formats that work best in this niche. Every video is delivered in vertical 9:16, ready to publish.
The unboxing reaction
The owner opens the box and films their pet's real first sniff of the new automatic feeder or scratching post.
Day-in-the-life routine
A morning-to-night sequence showing the water fountain, the supplement in the bowl and the evening grooming session woven into normal life.
Aquascape time-lapse
A sped-up build of a planted tank using your substrate, filter and water conditioner, ending on the finished aquarium and happy fish.
Problem-then-solution hook
Opens on shedding hair on the couch, then the de-shedding brush clears it in seconds with a satisfying visible result.
Illustrative previews of the formats.
Pets creators, not a generalist pool.
Rather than a generalist creator, you work with profiles whose everyday world is pets. The authenticity shows on screen.
Illustrative profiles. Our team selects the creators for your campaign.
Which pets brands is it for?
Pets UGC performs when the product is shown in a real situation. Here are the most common use cases.
Aquariums & fishkeeping gear
Buyers need to see real tanks cycle and stay clear, so owner-filmed setup and maintenance clips beat any studio render.
Small pets, birds & habitats
Rabbit, hamster, guinea pig and parrot owners trust other owners showing cage size, bedding and enrichment in a real home.
Automatic feeders & fountains
Seeing a real cat or dog actually use the feeder on camera removes the doubt that stops people adding tech gadgets to cart.
Grooming tools, treats & supplements
Visible before/after on coat, teeth or calm behavior is the most convincing proof, and only a real pet can deliver it.
Launch a pets campaign in 4 steps.
Brief
Our team gets back to you with a commercial proposal and writes the campaign scripts, following the codes of the formats that perform in your field.
Creators
Our team accepts your pets creators and publishes the challenges.
Publish
Creators post 9:16 videos on their own TikTok and Instagram accounts.
Review
Our team reviews every video; you can ask for changes through us.
Explore the 22 creator worlds.
Need help framing your campaign? See the brands page or read Find UGC creators · How to write a UGC brief that works.
Frequently asked questions about pets UGC.
How much does a pets UGC campaign cost?
One flat campaign package, from €2,000, set in the commercial proposal we send you. We commit to getting the most views we can from it. We brief, select and pay the creators ourselves, and push for the most views your package can get. No subscription.
Are the creators real pet owners?
Yes. Each creator has a genuine pet and a niche, from aquascaping to small-pet care, so your product is filmed in a real home with a real animal, not staged by an actor.
Which platforms and format do I get?
Every video is vertical 9:16, ready for TikTok and Instagram Reels, so it drops straight into your feed or ads.
How do revisions and payment work?
You share a free-text brief that our team turns into a clear script, and our team reviews every posted video; you can ask for changes through us. Creators are paid by bank transfer, when they request it.
Ready to launch your pets UGC campaign?
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