Home › Travel UGC

Travel UGC videos shot on the road by real travelers, not stock footage.

Launch a travel campaign: describe your product, accept our team's commercial proposal, and get vertical 9:16 videos from people who actually pack, board and explore. Perfect for travel booking apps, carry-on luggage and packing cubes, boutique hotels and resorts, tourism boards, and outdoor gear like tents and travel cameras. From €2,000 per campaign, no subscription, price and terms set out in the commercial proposal.

From €2,000 per campaign, no subscription, price and terms set out in the commercial proposal

Video examples

What does a travel UGC video look like?

Here are the formats that work best in this niche. Every video is vertical 9:16, posted by creators on their own TikTok and Instagram accounts.

▶

Pack With Me

A creator lays out gear and folds it into your luggage in real time, showing exactly what fits for a 5-day trip.

▶

Airport Run POV

First-person footage from curb to gate that shows your app, luggage or travel wallet being used under real time pressure.

▶

Hotel Room Reveal

The door opens and the creator walks the room, balcony and view, narrating the details that made the stay worth booking.

▶

Destination Hook

A jaw-dropping opening shot of a viewpoint or beach that stops the scroll, then ties back to your tour, board or booking tool.

Illustrative previews of the formats.

Specialized creators

Travel creators, not a generalist pool.

Rather than a generalist creator, you work with profiles whose everyday world is travel. The authenticity shows on screen.

@wanderwithmaya
Solo backpacking · TikTok
@thecarryonguy
Packing & luggage · Reels
@coastalclara
Hotels & staycations · Instagram Reels

Illustrative profiles. Our team selects the creators for your campaign.

Use cases

Which travel brands is it for?

Travel UGC performs when the product is shown in a real situation. Here are the most common use cases.

Travel booking apps

A creator screen-recording a real booking, then living the trip, proves the app works better than any polished demo.

Luggage & packing gear

Watching a suitcase get packed, zipped and rolled through an airport answers the size and durability questions buyers actually have.

Hotels & resorts

An unscripted room and amenity walkthrough builds the trust that professional photography can't, driving direct bookings.

Tourism boards

Local creators filming hidden spots and honest reactions make a destination feel discoverable instead of advertised.

How it works

Launch a travel campaign in 4 steps.

1

Brief

You describe your product. Our team gets back to you with a commercial proposal and writes the campaign scripts, following the codes of the formats that perform in your field.

2

Creators

Our team selects and accepts your travel creators.

3

Post

Creators post the videos on their own TikTok and Instagram accounts, in 9:16.

4

Review

Our team reviews every video; you can ask for changes through us.

Other categories

Explore the 22 creator worlds.

Need help framing your campaign? See the brands page or read Find UGC creators · How to write a UGC brief that works.

Travel FAQ

Frequently asked questions about travel UGC.

How much does a travel UGC campaign cost?

From €2,000 per campaign, no subscription, price and terms set out in the commercial proposal. Nothing is billed by an AI agent or before acceptance. For a small test of a few videos, or a budget under €2,000, a platform that sells videos one by one is a better fit.

How are the travel creators chosen?

You describe your product and our team writes the campaign scripts, then real creators who specialize in travel, packing, hotels or the outdoors apply. Our team selects the ones that fit your product and destination.

Which platforms and format do I get?

Every video is vertical 9:16, ready for TikTok and Instagram Reels, posted by creators on their own accounts.

What about revisions and payment?

Our team reviews every posted video and you can ask for changes through us. Each challenge shows its pay conditions before the creator starts: pay depends on the views of the videos published on their declared accounts, beyond a cumulative views threshold. Status conditions are set out in the creator contract.

Ready to launch your travel UGC campaign?

Unlock a new acquisition channel today