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Garden UGC videos filmed by people who actually get their hands dirty.
Launch a campaign and get vertical 9:16 videos of your product in a real garden, not a studio. Perfect for pruning shears and cordless tools, raised beds and seed kits, potting soil and fertilizer, patio furniture and pergolas, or robot mowers. One flat campaign package, from €2,000. We commit to getting the most views we can from it.
Campaign package from €2,000 · No subscription
What does a garden UGC video look like?
Here are the formats that work best in this niche. Every video is delivered in vertical 9:16, ready to publish.
The transformation
A single continuous shot of an overgrown border before, then the same bed tidy and planted after using the tool or product.
Grow-with-me time-lapse
The creator sows the seeds, then cuts to weekly check-ins until the first tomatoes or sunflowers appear, brand pot visible throughout.
Honest first dig
Real hands unboxing a tool and testing it on hard clay soil, narrating whether it actually holds up or bends.
Small-space garden hack
A balcony or tiny yard reworked with the product, aimed at renters who think they can't grow anything.
Illustrative previews of the formats.
Garden creators, not a generalist pool.
Rather than a generalist creator, you work with profiles whose everyday world is garden. The authenticity shows on screen.
Illustrative profiles. Our team selects the creators and reviews every video.
Which garden brands is it for?
Garden UGC performs when the product is shown in a real situation. Here are the most common use cases.
Gardening tools & power equipment
Buyers want to see the trimmer, spade or mower survive real soil and roots before they trust it, so hands-on field footage sells better than specs.
Plants, seeds & bulbs
Germination and growth are the whole promise, so time-lapse and check-in videos from a real garden prove the packet actually delivers.
Outdoor living & furniture
People buy the feeling of a finished patio, and a creator styling their own space in golden light shows scale and vibe no catalog can.
Soil, fertilizer & plant care
Results are invisible on a bag, so before-and-after shots of healthier leaves and bigger harvests give the proof shoppers need.
Launch a garden campaign in 4 steps.
Brief
Our team builds your campaign and writes the video scripts, following the codes of the formats that perform in your field.
Accept
You accept our commercial proposal. Our team selects your garden creators.
Post
Creators post their 9:16 videos on their own TikTok and Instagram accounts.
Review
Our team reviews every video and pays the creators. Ask for changes through us.
Explore the 22 creator worlds.
Need help framing your campaign? See the brands page or read Find UGC creators · How to write a UGC brief that works.
Frequently asked questions about garden UGC.
How much does a Garden campaign cost?
One flat campaign package, from €2,000, set in our commercial proposal. We commit to getting the most views we can from it. We brief, select and pay the creators ourselves, and push for the most views your package can get. No subscription.
Are the creators real gardeners or just actors?
They're people who genuinely garden and post about tools, plants and outdoor spaces. Our team selects each creator by subniche, platform and rating, so the footage looks like a real backyard, not a set.
Which platforms and format do I get?
Every video is shot vertical 9:16, ready for TikTok and Instagram Reels. You can run the same brief on both platforms.
What about revisions and paying the creator?
You describe your product, our team writes the campaign scripts and reviews every posted video, and you can ask for changes through us. Creators are paid by bank transfer, when they request it.
Ready to launch your garden UGC campaign?
Unlock a new acquisition channel today